The Importance of Choosing the Right LED Jewelry Display Case Lighting
By Kim Zheng
Everyone who owns a jewelry store or any retail operation that sells retails understands the importance of properly lighting their goods. The difference between the right and the wrong lighting is often the difference between making the sale and losing a potential client. While most retail owners understand the many benefits of LED lights when it comes to illuminating their jewelry, most have a difficult time deciding between utilizing SMD or 1W High Power LED. Let’s take a look at which of these will provide you and your store with an optimal lighting condition.
For those who don’t know, we’re going to take a quick minute to explain the importance of making sure you have the absolute best lighting for your jewelry. Every piece of retail merchandise benefits from the right lighting, which is why every different retail store utilizes its own individual lighting scheme. Some do better with dark spaces that are sparsely lit, others do better with soft mood lighting, while some (like big box stores) prefer to us an almost industrial-grade lighting solution. Jewelry stores need to utilize lighting solutions that will bring out every facet, every cut, and all the brilliance out of their gems and jewels. Anyone who has held a piece of jewelry up to the light and rotated it until it hit the right angle and just exploded with life understands intrinsically the importance of great lighting for jewelry.
LED lights provide the right brightness and the versatility needed to really make your jewelry display case pop. Of course aesthetics aren’t the only concern to take into consideration when choosing your light solution, and LED lights provide a wide variety of benefits to make them an even better option. For example, they are highly energy efficient and great for the environment (even more so than compact fluorescent lights) and run cool to the touch, so they don’t produce the excess heat that traditional retail lighting solutions produce, which often makes display cases uncomfortable. SMD LED tubes offer the superior lighting solution for jewelry stores.
While no LED tube lights are going to produce the level of heat that traditional lighting solutions produce, high power LEDs will dissipate more heat than SMD LED, which make SMD LED lights even more comfortable and safe to utilize. These LED tubes are also considerably less expensive than 1W High Power ones, especially when you take into consideration the fact they require even less energy to operate. Because they are cheaper and more energy efficient to own and operate, and because they produce even less heat, SMD LEDs can be used in greater quantities and with greater versatility than 1W High Power LEDs, which lets them produce an even greater level of brilliance within your jewelry.
In conclusion, the advantages of using SMD LEDs as light source in the tube lighting are:
- Greater quantities of SMDs lead to greater level of reflection and brilliance to jewelry than fewer 1W High Power LEDs do, bring better product display effects.
- Technically, SMD array has less heat dissipating problems than High Power 1W does.
- Lower costs of SMDs make LED display case lighting more affordable than High Power LED tube.
About the Author
Looking for better ways to increase your retail sales potential by improving your store illumination? Global Green Lighting, Inc. brings you the right solutions. Kim Zheng is an expert of LED retrofit lights for retail merchandising display, commercial lighting applications, revealing technology guaranteed to improve retail stores and other business lighting by using LED fixtures. Learn more about various LED lighting applications at http://www.led-lighting-factory.com or contact him at service@led-mate.com
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